Benefits
Highly segmented targeting
Based on pre-registered subscribers socio and demographic attributes (up to 15 attributes). Our users are basically within the age bracket of 19 and 39.
High market penetration
Penetration of SMS phone users currently is wide and reaching them through SMS is personal and effective.
Zero wastage Marketing
campaigns are charged based on delivered messages. When you pay for an ad delivery, you are assured it reached the desired persons.
Direct response
Via SMS, SMS, link to call centre, etc.– not only increasing loyalty, but driving activity for your business.
Effective Approach
Targeting
Campaigns can be targeted and tailored to selected audience.
Relevancy
Messages sent to that audience must be relevant to them.
Simplicity
Mechanics for SMS marketing must be very simple. If the consumer does not get it the first time, he/she will never participate in the promotion again.
